MOST OUTSTANDING CULTURAL EVENT 2019: XULAVA – MID-AUTUMN FESTIVAL
Describe the cultural program and how it meets the mission and goals of the organization. Details MUST include: Date of event, number of participants, program purpose (i.e. goals and objectives), member involvement, use of resources, and marketing techniques.
Mid-Autumn Festival was on September 28, 2019 with over 160 participants. XULAVA’s CPP pillars are cultural, professional, and philanthropy. For a few years, XULAVA has had Tet Night as one of it’s cultural event. During our year, we wanted to bring back different events we once had before possibly. One of it was the Mid-Autumn Festival. Here at this event, we had free food, games, and entertainment. We had classic games such as bau cua (animal betting game), lotto (bingo), mahjong, fish bowl, and bean bag toss. These games are typically played at events such as New Orleans East Hoi Cho or Tet Festival. We also gave people attend fake money so they would play the games as if they were playing games at an actually fair or festival. People were able to win prizes and more money at each game. Certain games also acted as a redeemable game in which you were able to make money if you had ran out. At this event, for every 5 fake dollar that you turned in, you were given a raffle to win a Mikimoto gift cards or T-shirts. At this event, we also had Kahoot made with fun facts Vietnamese related so players would be able to actively learn some fun facts of Vietnamese culture. We also had an institute called Confucius Institution help promote this event in addition to having flyers posted, social media posted, emails, and verbal outreach.
How did this cultural program serve the campus and/or community?
Xavier is known as a historically black college university. This cultural program served to as a continuation to spread Vietnamese culture on Xavier campus. Especially promoting it as a free event, participants were able to enjoy free food, games, and entertainment. In addition, this was the first event in collaboration with institutions such as the Confucius Institution, which is a nonprofit organization that goal is to promote Chinese language and culture. The Confucius Institution help XULAVA by providing funds to fund the event in addition allowed us to borrow some of their decorations. Years from on, we hope XULAVA will continue work with other organization or institutions to spread awareness of Asian culture. At the event, we also had a good amount of non-Asian identified individuals, students, and faculty that attended. Regard on the amount, we were glad to have students and faculty in attendance to experience and celebration Mid-Autumn together.
Did the organization overcome any challenges that arose while planning and implementing the cultural program/event? How?
The issue we faced while planning for this event was primarily funding. Every year, XULAVA goes out to businesses or individuals to get sponsorship money, food, or supplies to help fund the events for the school year. In addition, we also utilize our Student Government Association to fund for food for big events. Since Mid-Autumn Festival was planned to be a big event, it required funding for food. We did not want charged individuals to experience our event and culture. We also wanted to host this event around the time of Mid-Autumn Festival celebration. However, funding from our Student Government Association was not available yet. We brainstorm and brainstorm on ways that we could host this event without breaking our treasury. Then, we remembered our senior adviser, Wendy Dang, told us that we should consider collaborating with the Confucius Institute. Our president, Christy Nguyen, reached out to the Confucius Institute and show them our plan. They liked our idea and offered to assist in any ways possible whether it is marketing or funding. Of course, we definitely wanted assistance in funding. With that, XULAVA was able to provide free food to people who attended. In addition, the Confucius Institute help promote this event to many Xavier student and faculty.